Business tips

As a small business owner, increasing the number of new and recurring appointments can be a challenge. Especially if you don’t use an online booking system. “65% of total online appointments are booked by women, and 88% of these are with beauty salons and spas.”, according to financesonline.com. Also, salon customers who book online, tend

Last year, there were over 22,000 spa locations in the United States, according to Statista. If you don’t have a good spa marketing strategy and don’t promote your spa salon regularly, it might get lost in the crowd. In this article, you’ll find the best spa marketing ideas, and you’ll also get tips on how

Finding new hair salon marketing ideas and strategies that actually work is not easy. But that’s only half the battle. You still have to execute them successfully. Finding out how to execute isn’t always easy and can be time-consuming. As a hairstylist, you probably can’t afford to spend all that time on endless research, so

If you are just starting your nail tech career and don’t know what you need to buy to start working, you’re in the right place. We’ll share with you the best beginner nail tech kit and all you need to know before starting to work as a nail artist. Doing nails sounds easy, but in

This is a real fact: we all want to look perfect on Christmas Eve. As it is a very crowded period of the year, everyone tries to do a lot of things in a short time: buy the perfect gift for the dear ones, clean the house, make plans, go to the salon, etc. Well,

Instagram story links have been just a dream for nail salon owners since recently. So with the last big update, Instagram launched the link stickers without any restrictions. Before, only accounts with +10k followers or verified accounts could use swipe-up links, and now, Instagram has eliminated this rule, and it is available for all accounts.

Lately, Instagram has become the leading social media platform worldwide along with Tiktok. The young generation is moving on and leaving behind Facebook. According to the latest research, 500 million people around the world are actively using Instagram daily. That means that globally 1 in 8 people with mobile internet connectivity access Instagram at least

You’d like to send your clients a reminder message regarding their appointments with you. Great, but what should you say? Below are some practical examples and templates that can be used for sending reminders via text messages to your clients in the beauty, wellness, and fitness industries. How to send a friendly reminder text? If

Thanksgiving is a wonderful time of year, so it’s no surprise that many hairstylists are looking for marketing ideas for hair salons in 2021. Thanksgiving is less than a month away, and you may be wondering what marketing strategies you should implement to increase your salon business.  That’s why we’ve put together this guide to