How to add a “Book Now” button on Facebook in 5 steps


Facebook has been the most popular social media platform in the latest years. We all know that lately, people have started to buy and sell things, post about their personal life experiences, promote their jobs, and so on. With this in mind, it is pretty obvious that appointment-based businesses need a solution to book appointments through their Facebook pages.

Facebook’s “Book Now” button is a feature that eases the scheduling process between a business and its clients and is a great way to market your salon. If you want more people coming to your salon, you must include call-to-action everywhere on your profile. For example, you can add it to your profile description, photos description, and more to activate your “Book Now” button.

According to statistics, 76% of clients use mobile devices to book appointments. But, did you know that online booking reduces staff labor by doing the administrative work for them?

Why should you activate your Facebook “Book Now” button?

Having an online booking system linked to your Facebook page comes with a set of advantages for your business, such as:

  • Increasing visibility for your business;
  • Getting more customers;
  • Making it more flexible for them to book.

In this article, you’ll find out how to activate the “Book Now” button on Facebook and sync it with your appointment scheduling system.

How do you get the “Book Now” button on Facebook?

To get the “Book Now” button on Facebook, you must follow a few easy steps.

First of all, you have to use an appointment scheduling app that is an official partner of Facebook (to appear in the list). Second, customize your online booking page. Here’s how to create an online booking system in the Appointfix app from scratch.

online booking system for hairstylists

How to connect Appointfix with Facebook “Book Now” Button

Go to your Facebook business page. Click on “Create action button”.

click add button facebook

Select the “Book Now” option.

Select select book now option facebook

Click on “Connect to another tool”. 

connect another tool facebook

Find Appointfix in the list.

select appointfix list facebook

Connect your Facebook business page with your Appointfix account,  and click “Continue”. 

Connect Appointfix with Facebook

Now, you’re all set. Your Facebook “Book Now” button linked to your Appointfix account is ready to use. 

Here is a step-by-step guide on how to customize your online booking page in Appointfix. 

Also, if you prefer to set up your booking button from a computer, here’s how to do it.

Don’t forget to promote your new booking option

After you activate your Facebook “Book Now” button,  I would recommend creating a Facebook post in which you can encourage people to book appointments with you directly through the button. Happy scheduling everyone! 🎉

Diana Muresan

Marketing Specialist at Appointfix

Download Appointfix now!

Let clients book appointments online and automatically send them text reminders.

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