Appointfix Blog

Who doesn’t love to adapt their laptop or phone wallpapers according to the new season, especially when Christmas is coming? Well, we’ve prepared some goodies for you. As it’s the gift-giving season, we’re giving away a freebie — some mobile and desktop wallpapers with a December calendar included, and lots of wishes for a wonderful holiday season to all of you. 🙂 We’ve created 12 different free December 2020 calendar wallpapers that will make your holiday season a bit brighter. They’re all waiting for you, so hurry up, and download them! To download them, click on the links below the… Read...

You will never be more enthusiastic about your makeup artist job than while buying your first makeup kit. Anyway, it is essential that you won’t get too excited and buy the wrong stuff. Investing in products that are low quality or don’t fit your domain (as there are makeup artists for photo shootings, for movies, for TV, for events, etc.) is pointless.  Before starting to work as a makeup artist, you have to make sure that you know well the basic information in your industry. For example, after finishing your makeup academy, you’d better know something about cosmetology and skincare…...

  As a small business owner, increasing the number of new and recurring appointments can be a challenge. Especially if you don’t use an online booking system. “65% of total online appointments are booked by women, and 88% of these are with beauty salons and spas.”, according to financesonline.com. Also, salon customers who book online, tend to make frequent visits. What is an online booking system? An online booking system is a web page where clients can book appointments with you 24/7. Your clients can book your services online, without having to call you, interrupting your work. It keeps you… Read More→

In the last few years, people have been waiting for dark themes on their mobile phones, but it’s only recently that more and more apps have included it, like Google Chrome, Calendar, YouTube, and lately, Appointfix. Now, you can turn on dark mode on your favorite appointment scheduling software with just a few clicks. What is dark mode? The Dark Mode theme is a supplemental mode on mobile devices that can be used to display the dark surface on the UI. Basically, this theme reduces the light emitted by the screen while maintaining the lowest color contrast required for… Read More→

This is a real fact: we all want to look perfect on Christmas Eve. As it is a very crowded period of the year, everyone tries to do a lot of things in a short time: buy the perfect gift for the dear ones, clean the house, make plans, go to the salon, etc. Well, that being said, I found the best solution for you as a professional, and for your clients always in a hurry: gift cards.  By accessing these free printable Christmas gift certificate templates, all you have to do is go to a print shop, take them…...

You don’t find reading books essential in your hairstylist career? You’re totally wrong. The truth is, even though you have a practical job, where physical demonstrations are key to becoming an expert, books are still one of the main things that contribute to growing our knowledge. Spending at least 15-30 minutes a day reading a book can improve the way you manage your business and the way you interact with your clients and work staff.  As a hairstylist, you’re most likely to have a passion for anything that has to do with hair. In this category we can include books… Read...

Besides skills and a lot of creativity, make-up artists need a little helper in their job: some apps to do the dirty work for them. You can be talented and create the most beautiful makeup in the world, but what if your lighting is poor? Your pictures won’t reflect that. Or what if your client has some skin imperfections accentuated by bad lighting for photography that might look awkward in a professional photo on your social media? Luckily, there are many apps out there that can improve your work as a professional makeup artist. For example, you need learning apps… Read...

This is a real fact: it is never easy for your gorgeous clients to choose their make-up, as there is a huge variety of colors and styles they can go for.  Many makeup artists use a before and after photo album as an inspiration for their clients, but there’s a new method trending out there: paper face charts. Besides the fact that it is a revolutionary method, using makeup artist face charts is also a great marketing idea for makeup artists. What are makeup artist face charts A makeup artist face chart is a drawing of a face printed… Read More→

Can social media marketing for makeup artists be a real thing? Most people believe that by simply posting on social media,  somehow, something magical will happen and their business will grow. But in reality, growing your business on social media requires commitment and dedication, in order to be better than your competitors. It’s a highly competitive space. The good part is that it’s not expensive. Not to mention that in this day and age, some businesses can’t survive without it. It’s the new word of mouth. So when it comes to marketing for makeup artists, social media is essential.… Read More→