Skincare Treatments & Beauty Trends in 2022

skincare trends beauty industry

Professionals in the skincare industry had very good instincts in the latest years, and its spectacular growth is the best proof we have. No matter the age, sex, or lifestyle, there’s a treatment or a cream specially formulated for you. Every single person in the world can benefit from investing in a skincare product. 

According to Statista, the global skincare market is projected to increase from 134.5 billion dollars in 2018 to over 180 billion by 2024.

Many brands started to invest in their marketing strategy and hired influencers to talk about their products or skincare tools or accessories. For example, brands like Guinot, Savor Beauty, La Prairie, Babor, or Foreo are everywhere on social media, with so many influencers using and recommending them. Plus, this year, you will see a more minimalistic trend when it comes to skincare routines, with fewer products to use compared to the last years. So, if you want to have some of the best skincare products at hand in 2022, check out the brands above.

Why are skincare treatments a must nowadays?

Every year, the environment is changing. Climate is changing, our lifestyle is more aggressive, the pollution level has increased, food is processed, and so on. It has become obvious that all these factors are affecting our mind and body. 

Many controversial case studies have tried to prove the link between lifestyle and skincare problems (especially acne). From the food we eat to the level of stress we have at work, everything can contribute to some kind of skin damage, and this skin damage results in some type of anxiety.

Dermatologists and cosmetologists have recognized that people may have mental health issues related to their skin. In this case, especially women are most likely to pay for expensive skincare treatments or beauty products to get rid of the anxiety caused by their skin imperfections.

In this article, I will share with you the most popular beauty treatments in 2022 and why they are efficient for our skin.

Popular Beauty Treatments

Cryotherapy

Whether you go for cryotherapy gadgets like Foreo or you choose cosmetic ice globes or simply ice cubes, cryotherapy will improve your skin texture. It is well known in the beauty industry that cold objects applied to your face stimulate blood circulation, relax veins, and improve your skin cell functions. Well, with this in mind, it is pretty obvious that cryotherapy can’t miss from the skincare trends 2022 list.

ice-globes-skincare

Below, you can find some of the best cryo-tools to use at home.

cryo_face_tools
Aliso Beauty Cryo Face Tools
montebeauty_ice_globes
MonteBeauty Ice Globes

Non-invasive treatments

If you want to go for a pain-free technique, this new facial treatment in 2022 is of the best examples. From chemical peels to lipolysis, botox, facelifts, or laser treatments, all of them are here to improve your skin texture and to make you feel more beautiful this year. Plus, you won’t need any recovery, and is pain-free! 🙂 Here’s a gadget, NuFACE Mini, that became more popular at the beginning of 2022, and it helps tone, lift, and contour facial muscles and reduces wrinkles.

nuface_mini_gadget

Celebrity skincare lines

Last year, many celebrities have started to work on their own skincare beauty lines. J Lo launched her creams & serums kit, and she promises to have the “youth elixir” coming with her golden cream bottles. Also, Cardi B, the Kardashians, and even Rihanna’s Fenty line and Keys Soulcare have expanded their skincare product collection.

jlo_beauty
JLo Beauty Skincare Line

Dermapen

Microneedling has already been popular during the last year, but it will be one of the best 2022 skincare trends for sure. This technique works by puncturing the skin with some tiny needles.

The main benefit of the microneedling technique is that it stimulates the skin to produce more collagen, and will bring it cleaner, rejuvenated, and repaired. It is recommended, especially if you want to get rid of acne scars or wrinkles.

To achieve the maximum results, you should recommend your clients to repeat the microneedling skincare treatment 4 or 5 times, once a month during the cold season.

dermapen skin treatment

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Dermarolling

Dermarolling is set to be one of the most popular beauty treatments in 2022. This technique has the same benefits as microneedling. The main difference between them is that dermarolling is less aggressive on the skin than microneedling with dermapen. 

As the dermapen penetrates deeper in the skin tissue, it is recommended to be used only by a professional in the beauty salon or a clinic, but the dermaroller can be used at home too.

dermarolling skin

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Retinoids

Retinoids are active ingredients derived from vitamin A, used for cosmetic purposes. Serums based on retinoids are used to combat acne, pigmentation, aging, or sun damage. Retinol treatments are exclusively used during the cold season, so they’re a skincare treatment that will rock at the end of the year. 

According to the UK dermatologist Anjali Mahto (writer of Skincare Bible), after applying a retinoid treatment, make sure you use a 50+ SPF protection (even during winter), as the product increases the risk of sun burning, hyperpigmentation, and the sunlight makes the product less effective.

The Ordinary Retinol 1% in Squalane is one of the best retinol serums out there, and it also has a very affordable price.

the ordinary retinol

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LED Light Mask

Going forward with the non invasive skin care treatments, LED light masks are on top when it comes to beauty trends in 2022.

LED light masks look professional, they look like they work, but do they? Well, opinions vary regarding this topic.

These masks are especially destined to combat acne, reduce scarring, and accelerate healing. Such a skincare treatment goes hand in hand with microdermabrasion or dermarolling treatments, as it reduces irritation. 

Anyway, as retinoids increase light sensibility, it is not recommended to use LED masks while on a retinol treatment.

Here’s a short video that describes perfectly how to use the LED light mask in your beauty salon: 

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Massage Face Rollers

Face rollers are lately all over your Instagram feed, as they’ve become the main subject in those satisfying reels that we can’t stop watching.

These little beauty badgers are made from jade or quartz, and they come in different shapes or textures, depending on their use. 

According to specialists, the main benefits of the jade and quarts rollers are:

  • Improvement of facial blood circulation
  • May help  clear your sinuses
  • Improves lymphatic drainage
  • Smoothly distributes skincare products

Well, if you want to be up to date with the latest skincare treatments in 2022, from now on, you should consider applying your skincare products in the salon with a quartz roller, and not with your hands.

jade face roller

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Fillers

There are many face fillers, from injectable to non-injectable, and hyaluronic acid fillers are the most popular ones worldwide. Still, there are also botox and collagen fillers too.

Depending on what are your client’s needs, you’ll choose a filler with specific properties. Ladies mostly come to the beauty salons for fillers, searching for a face-lifting effect, a more refreshed, younger aspect, or getting rid of wrinkles and acne scars. Injectable fillers last up to 6 months.

In the last few years, there’s a new skincare trend for those who are afraid of needles, namely the non injectable fillers. They are non-invasive, require no recovery time, and the results are instant. The difference between the injectable and this is that the non-injectable fillers need constant (maybe daily) application and have a shorter duration of the result.

If you’re interested in providing non-injectable fillers and aligning to the 2022 skincare trends, I’d recommend trying Fillerina. It comes with two syringes, a gel preparation, and a nourishing firm cream. Its results are spectacular. You can see them in the video below. Your clients will adore it for sure! 🙂

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Jelly Face Masks

All women love to have a rest at the salon while being spoiled with some good-smelling and beneficial face masks. While in the last years there was a boom with the face sheet masks and all women used to spoil themselves at home, in 2022, there are new goodies for beauty salons: jelly face masks. 

The jelly face masks come in little jars ready to apply, and they vary depending on the desired effect (hydration, exfoliation, caming, etc.). Here are some of the best recommended by skincare experts.

jelly face mask

Best Beauty Trends in 2022

Body Treatments

They are on-trend since a long time ago, and they still rock in the skincare treatment list trending in 2022. 

Our skincare treatments are usually focused around the face area, but the skin on our body needs treatments too. From body scrubs to chocolate or honey wraps, all of them are meant to remove dead skin and nourish the body with natural ingredients. 

salon body treatments

Product ideas to use in your body treatments:

Check out more information in this article about the best exfoliating body treatments for your spa menu.

Hand Care

Our hands constantly deal with washing and sanitizing, and they are easy to overlook. For sure, you’ve already experienced how painful hand crackings are, right? Hands need a “thank you” for everything, so salon treatments like hand paraffin wax are just welcome in 2022. 

All you need is a paraffin machine that melts the wax and some refill bars.

paraffin hand treatment

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Minimal products

 People need something simple, fast, and useful. A whole experience called do-everything-with-less. Whether it’s skincare, makeup, or hair, people are inclined toward a minimalistic attitude.

Women are going back to natural glam, 5-minute makeup. They’re back to a one cream per day instead of a skincare routine. A cream, preferably plant-based, that has all in one: anti-aging, hydrating, anti-imperfections, and so on. We want beauty, and we want it fast and guaranteed. 🙂

Sustainable Packaging

Brands do not only pay more attention to the procurement and processing of their ingredients, but also to their packaging. All brands are committed to keeping the packaging of their products eco-friendly.

Sustainability has become a buzzword in the beauty and skincare industry. Implementing sustainable alternatives to keep away the one-time usage of plastic is essential, and we must replace them with refillable, glass or paper-based packaging. For example, Kiehl’s skincare brand launched a skincare reward loyalty program for their customers. That means if you return an empty Kiehl’s bottle to a retail store in order to be recycled, you get rewarded with a sample or a mini product.

Well, if you want to follow the 2021 beauty industry trends, consider using in your business reusable objects and provide products from sustainable brands.

Strict Hygiene

Especially after this crazy year, people have become paranoid about hygiene in public places. They fear going to a salon or at a spa to not get sick. As to myself, this year has left its mark on me for quite some time.The best thing to do is to turn hygiene into a day-to-day priority in your salon. You could have a salon hygiene checklist to keep track of the salon cleaning sessions and disinfecting hours for the whole team. If you want to enter the new year more prepared on this subject, check out the importance of hygiene in a salon and how to properly sanitize and disinfect barber tools or other salon objects.

Don’t forget that…

As a professional, you must know exactly how to make the difference between a good product and a well-promoted product. Many skincare treatments that are trending this year are absolutely beneficial to the skin, but you have to be aware that there are products for which the only good part about them is their marketing campaign. 

Your money is important, and your client’s feedback on the treatments you provide is priceless, so don’t hurry up to waste money on gadgets or products you’re not going to use. Think wisely and invest smartly while thinking about aligning to the 2022 skincare treatments and beauty trends.

Another way to be on-trend in 2022? To manage your time wisely with Appointfix. This appointment scheduling app will help you keep track of your spa appointments effortlessly. 

appointment scheduling app for cosmetologists

Appointfix makes scheduling easy for both spa businesses and clients. The app sends appointment reminders, makes sure your business is not overbooked, and comes with a reporting feature allowing you to see how effective your business is. You can download it from the App Store and Google Play

Diana Muresan

Marketing Specialist at Appointfix

Download Appointfix now!

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