Business tips

In a previous article, we looked at the main reasons why your followers love sharing online, and the content they expect from your social media channels. Now let’s see some tips and ideas about how to create high quality social media content for your small business online channels. If you’re a small business owner using Appointfix, you work in a business based on appointments, be it as a hairstylist, barber, make up artists, nail tech, lash artist, fitness trainer, counselor, dentist, nutritionist, etc. So how can you make your social media content interesting for your followers and potential… Read...

I apply eyelash extensions, what’s your superpower? It is said that “the beauty of a woman must be seen deep in her eyes because that is the doorway to her heart, the place where love hides”. It is still applying nowadays. Let’s be honest, have you ever asked yourself how much time do you spend on making your eyes look so gorgeous? A recent survey revealed that, on average, women spend approximately 55 minutes per day on their hair and makeup. This sounds exactly like your morning routine, right? Here’s the kicker: A new statistic reveals the staggering fact… Read More→

Small Business Saturday takes place right after Thanksgiving. Because everything starts with Thanksgiving, right? Fabulously smelling, mouth-watering Thanksgiving turkey on the table. The most delicious meal and an awesome family time, counting the blessings on Thanksgiving! Then comes Black Friday with humongous shopping deals and all those ginormous discounts. The very next day, it’s Small Business Saturday! Yey!  After that comes Cyber Monday and please do not let Giving Tuesday go by without supporting your favorite charity. Phew, what a season!   What is Small Business Saturday? Small Business Saturday falls on November 30 this year and it’s the Saturday… Read More→

What a month November is for you, if you’re a small business owner! It all starts with Thanksgiving, then there’s Black Friday, Small Business Saturday, Cyber Monday and Giving Tuesday! That means five special marketing campaign possibilities, in pretty much the same number of days. It is a wonderful opportunity for small business owners and independent professionals to get more sales and new customers. It can also look like a crazy task. So we are trying to give you some very practical ideas you can apply immediately and successfully.   How can you do something that will have a lasting impact…...

Thinking about what seems to be the biggest trend in the Beauty Industry, let’s talk about lash artists and some of the challenges they face as small business owners working with appointments, clients, schedules and constant need to attract new clientele. In numbers, according to a report published on Reuters, “the global market for false eyelashes has been witnessing high demand for the last few years and is projected to reach $1,754 million by 2023 compared to $1,147 million in 2017”. That makes it a good business to be in. North America is dominating the False Eyelashes Market with over 36.78%…...

“It is not enough to be busy… The question is what are we busy about?” – Henry David Thoreau “Lack of direction, not lack of time, is the problem. We all have twenty-four hour days.” – Zig Ziglar The best way to measure your time is to schedule everything and to be mindful of where your time goes. You can download a time management app like Toggl to see where your time goes, how much time you spend on projects and different tasks. Here are some ideas and tips you can ponder on and get the ones that work for… Read...

Appointfix scheduling app serves small business owners, helping them manage their appointments and send automated text message reminders to clients, eliminating the no-shows. Most of the users of the modern appointment book work in the Beauty Industry. Beauty is a giant business. The industry is blooming and there are more options for skincare and makeup products than ever before. We’re talking about huge numbers. The global cosmetic products market was valued at $532.43 billion in 2017, and is expected to reach a market value of USD 805.61 billion by 2023, registering a CAGR of 7.14% during 2018-2023 on products for…...

We’ve been receiving lately a lot of requests from people that were using StyleSeat to keep track of client appointments and for reminders, it seems that StyleSeat switched from free to $35/month. In case you’re in this situation and you’re looking for an alternative to StyleSeat, I’d like to clarify a bit what you’re going to find in Appointfix and how we can help. Appointfix allows you to keep track of appointments and automatically sends reminders to your clients. It is currently available as a mobile app on Android devices and we’ll soon launch for iPhone too. However, there’s is…...

According to a recent study from WorkPlaceTrends.com over 1,000 working professionals, 45% of workers feel they don’t have enough free time; their job is colonizing their entire day, not just 9 through 5. Personal trainers are no exception to this, so let’s look at what can be done about it. 1) Use a mobile app to manage your appointments Instead of relying on the old-school pen and paper or on a desktop solution that keeps you tied to your desk, choose to manage your appointments using a mobile app. Once such an app is Appointfix, which presents itself as… Read More→